Tipo de jornada
Sin especificar
Tipo de contrato
Sin especificar
Salario
55.000€ - 60.000€ bruto/año
Estudios mínimos
Sin especificar
Descripción del empleo
- Fluency in English is a must
- At least 6 years of experience, preferably within B2B environments
Multinational beauty company.
- Develop and execute comprehensive e-commerce strategies aligned with company objectives, focusing on traffic growth, conversion rate optimization, and revenue enhancement
- Develop and implement effective pricing strategies and manage the product catalog along with the e-commerce specialist, ensuring market competitiveness and relevance
- Monitor and analyze key performance indicators (KPIs) to assess e-commerce performance and identify areas for improvement
- Design and execute a calendar-based strategy, leveraging seasonality and market trends to plan promotions, discounts, and product launches, ensuring alignment with customer demand cycles
- Collaborate with the E-commerce Specialist to ensure seamless integration of inventory and supply chain operations with online sales strategies
- Work closely with the B2B Account Managers to develop and implement strategies for upselling, cross-selling, and converting users into subscribers, thereby increasing customer lifetime value
- Ensure an excellent customer experience by monitoring and continually improving customer service standards, maintaining high Net Promoter Scores (NPS)
- Coordinate with the Customer Service team to address and resolve customer issues promptly and effectively
- Oversee and coordinate external agencies managing paid acquisition channels (e.g., Google Ads, Meta), ensuring campaigns meet Return on Ad Spend (ROAS) and lead acquisition goals
- Supervise SEO activities, collaborating with specialized agencies to improve organic rankings and increase qualified traffic
- Collaborate with the Marketing Specialist to align on CRM initiatives, social media strategies, and campaign execution, ensuring cohesive and integrated communication
- Develop and implement customer retention strategies to enhance customer lifetime value and reduce churn rates
- Analyze customer data to identify trends and opportunities for personalized marketing efforts
- Lead A/B testing and Conversion Rate Optimization (CRO) initiatives in collaboration with internal teams and external partners, implementing data-driven improvements
- Stay ahead of market trends, competitor activities, and emerging technologies to identify opportunities for innovation and maintain a competitive edge
- Foster a culture of continuous learning and improvement within the e-commerce team
Career opportunities
Requisitos mínimos
- Experience: Minimum of 6 years in e-commerce, digital marketing, or revenue management roles, preferably within B2B environments
- Proven track record in managing P&L and achieving revenue targets in e-commerce settings
- Strong analytical skills with proficiency in tools such as Google Analytics, Looker, and CRM platforms
- Experience in managing paid advertising campaigns and CRM strategies
- Excellent leadership and project management abilities, with a collaborative approach
- Fluency in Spanish and English
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