CRM Project Specialist (6 months contract) - PageGroup SSC

• CRM Project Specialist (6 months contract)|PageGroup SSC

PageGroup SSC Barcelona

• Stakeholders' management: work closely with CRM Executives & Marketing teams to oversee, develop, and implement campaigns using our CRM tools in different countries.


• Segmentation strategy: establish & create target audiences and campaigns using our CRM and marketing tools.


• Multi-channel coordination: oversee the coordination of marketing material production, including copy and image assets, for our campaigns.


• Analysis of Campaign KPIs: perform post-campaign reporting and present to different stakeholders.


• Implementation in EU Region for products coming from Global Product dpt, such as email marketing tools for business, tools migration, lead generation forms, Job Alerts


• R&D for new technical solution for CRM Eu dpt, new Automation - dynamic asssets - new email templates - new fields implementation in database


• Database investigation to spot new segmentation, new way to impact our database in order to increase retention and convertion


• Project management in EU Region for Lifecycle new implementations or fix/improvement of existing ones on a content side, managing timing ans stakeholders such as Local mktg, CRM EU and Global dpts.


• Technical assistance on external resources - mailny email (touching HTML) - lead gen. forms implementation - Automation (SQL queries) and journeys


• Daily meetings with the external resources in order to keep tasks on track


• Be point of contact for EU Local Marketing and EU Team regarding any techical enquries, issue or release.


• Recurring meeting with CRM Global Product, Global Lifecycle and EU Local Marketing


• Occasional meetings with Global analysts, Webs dpt. - Other CRM Regions - Content Dpt - PEX-PO dpt.

• Experience in a very multinational environment (+40 nationalities in the SSC)

• Collaborative Communication & attitude: outstanding communication abilities, excelling in collaborative roles, and guiding through impactful influence. Capability to communicate ideas effectively in a straightforward manner. You would define yourself as a team player.


• Strong CRM & Tool expertise: demonstrated success in CRM, with expertise in tools (ideally Salesforce Marketing Cloud) and driving revenue through CRM activities - good knowledge of automation, personalization, segmentation & CRM best practices and strategies.


• Data-Driven Decision Making: Strong analytical capacities, converting data findings into effective strategic initiatives - particularly adept in A/B Testing and motivated to dive in data independently.


• Ability to adjust to changes: show adaptability and resilience in rapidly changing environments. Problem solving mindset and a positive can do attitude keeping a good work environment.


• Capability to organize tasks effectively: demonstrated through the efficient coordination of tasks, meticulous planning, and attention to detail.


• Excellent level in English and Spanish is mandatory and another EU language is a plus.