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Descripción del empleo
- Top Company|Digital Conversion & Monitorisation Manager
Is a fast-growing internet safety startup whose mission is to provide a safe digital experience for every child. Our top product is a multi-platform parental control solution that is used and loved by hundreds of thousands of families worldwide, and is one of the leading brands worldwide in the Digital Wellbeing category.
- Identify, assess, priorities and implement conversion optimisation opportunities in user journey throughout all flows
- Ensure strong performance of the website as the main leads and revenue generation channel
- Turn customer behavior metrics into growth opportunities that help customer succeed while meeting the business goals
- Track and analyze success metrics related to customer journey, optimisation and monetization campaigns
- Plan and implement seasonal campaigns as conversion enhancing opportunities
- Work cross-functionally with marketing, product teams and customer base to optimize customer experience
- Ensure consistency in all consumer contact initiatives
- Collaborate with marketing team in development of comprehensive digital plan
Oportunidades de carrera y desarrollo profesional
Requisitos mínimos
- Proven work experience in SaaS or similar digital marketing
- Experience with behavior and segment-based targeting methodologies as well as user journey optimisation
- Experience with monetisation campaigns
- Understanding digital web and mobile app channels
- Experience with CRM/marketing automation tools
- Strong analytical mindset and orientation towards results
- Strong communication skills
- Strong strategic vision
- A self motivated individual who can work under tight schedules and meet deadlines
- Fluent in English
- Relevant university degree or equivalent
- 5+ years of experience
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